When people hear “custom,” they often imagine sky-high prices reserved only for the ultra-wealthy. The truth? A custom engagement ring can be surprisingly accessible — and in many cases, comparable to or even less than a mass-market ring of the same quality.

At Pel & Co., we believe in luxury without barriers. Here’s what affects the cost of your custom engagement ring:

1. Choice of Gemstone

• Diamonds remain the classic choice, but sapphires, emeralds, rubies, and tourmalines are increasingly popular (and often more affordable).

• Color, rarity, and cut all impact price.

2. Metal Type

• Platinum is premium and heavier, while gold (14k or 18k) offers beauty and value.

• Palladium can be a lighter alternative.

3. Design Complexity

• A solitaire setting costs less than an intricate halo or three-stone design.

• Hand engraving or pavé settings add both beauty and labor.

4. Ring Size & Stone Count

• Eternity bands or multi-stone rings naturally require more materials and work.

Why Pel & Co. is the Best Option

Most jewelry brands outsource production overseas, which adds time, cost, and uncertainty. You may wait months for your ring, and the quality can vary because it’s shipped between factories and suppliers.

At Pel & Co., everything is handcrafted by real people right here in the USA. That means:

• Faster timelines: Your ring can be completed in about 6–7 business days.

• Better quality control: Every detail is checked in-house by our expert jewelers.

• Transparent pricing: No hidden markups from overseas factories.

• Personal touch: You work directly with someone who cares about your design, not a faceless factory.

Making it local benefits you by delivering an heirloom-quality ring faster, with precision, and peace of mind — while supporting American craftsmanship.

Typical Ranges at Pel & Co.

• Simple solitaire in 14k gold: starting around $1,200–$3,500

• Three-stone rings with side diamonds: $1,200–$7,000

• More elaborate designs with rare gemstones: $5,000+

(Pricing varies depending on gemstone choice, but we always provide a transparent quote upfront.)

Curious what your dream ring would cost?
At Pel & Co., we’ll create a custom design based on your story, gemstones, and budget — handcrafted in the USA by real people who care about every detail. Request a custom quote