Transform What You’ve Been Given into Something You’ll Love to Wear
At Pel & Co., we repurpose jewelry and redesign heirloom jewelry using your existing stones and metals. Give new life to inherited pieces while preserving their story.
Why Repurpose Jewelry
Many people have inherited jewelry they rarely wear. Our inherited jewelry redesign service helps you repurpose jewelry into stunning, modern pieces. We carefully incorporate your original stones and metals, creating a piece you’ll treasure every day.
What We Can Create
From Old Jewelry to Stunning Custom Designs
-Convert a ring into a necklace or pendant using existing diamonds or gemstones
-Reset outdated rings or earrings into modern custom jewelry redesigns
-Melt and reuse gold to create new bands or charms in our jewelry remount service
-Combine multiple heirloom pieces into one unique creation
Heirloom Jewelry Transformations: Before & After
A Grandmother’s Ring, Reimagined
An heirloom engagement ring, once cherished by a grandmother, was lovingly transformed into a new pendant. The original diamonds were carefully removed and repurposed, surrounding a vibrant yellow sapphire at the center.
The new design captures the warmth of family legacy while adding a touch of modern color — a perfect balance between honoring the past and celebrating the present.
From Family Silver to a Modern Heirloom
A treasured family silver tray, passed down through generations, carried both history and artistry in its intricate design. Inspired by its delicate engravings, we recreated those same patterns into a custom ring — preserving the essence of the heirloom in wearable form.
The finished piece reflects generations of legacy, craftsmanship, and love — turning an object once displayed into one that can be worn and cherished every day.
A Green Gem Reimagined
An oval green gemstone, once set in a simple piece, was transformed into a bold, statement ring. By enhancing the original stone with a custom setting and complementary accents, the design highlights the gem’s vibrant color while creating a modern, wearable heirloom.
The result is a piece that commands attention, honoring the stone’s beauty and giving it new life for everyday elegance.
The Process
Why Pel & Co
For over 20 years, we’ve specialized in repurposing jewelry and redesigning heirloom pieces with artistry and care. Every creation follows the U.S. Federal Trade Commission’s Jewelry Guides (16 CFR Part 23) for accuracy and transparency.
Start Your Heirloom Redesign
Share photos or tell us your story. We will guide you step-by-step to repurpose your jewelry into something new, beautiful, and meaningful.
Frequently Asked Questions
Can you use my own gold or gemstones?
Yes. We specialize in repurposing jewelry using your own gold, diamonds, or gemstones. Our jewelers evaluate each piece to determine how it can be safely reused in your custom jewelry redesign. Depending on your vision, we may add new accent stones or metal to complete the heirloom transformation.
Can I ship my jewelry if I’m not local?
Yes, we offer nationwide jewelry redesign services. We’ll guide you through safe shipping and consultation.
What if my jewelry is damaged or missing stones?
That’s a common concern. Our jewelry remount service includes repairing worn prongs, replacing lost gemstones, and restoring vintage pieces before redesigning them. Even if your heirloom jewelry is fragile or incomplete, we can often incorporate it beautifully into a new design.
How long does it take?
Most repurpose jewelry projects take about 1-2 weeks from design approval. Timelines may vary depending on the complexity of your custom jewelry design and any new materials added.
How much does it cost to repurpose jewelry?
The cost of redesigning heirloom jewelry varies depending on the complexity of your new design, the condition of your materials, and whether you choose to add new stones or gold. Most custom jewelry repurposing projects start around $900, with full redesigns averaging $1,200–$3,000. Every quote is personalized after we review your pieces.
Can you repurpose jewelry if I’m not local to Los Angeles?
Absolutely. We offer nationwide jewelry redesign services. Simply send us photos of your pieces to begin. Once approved, we’ll provide insured shipping instructions so you can safely mail your jewelry to us. We’ll share design renderings and progress updates every step of the way.
When do I get to see a design? Do I have to pay first?
We want you to feel completely confident and inspired before moving forward—so chatting with our team and exploring design ideas is always free. Often, our designers will create beautiful sketches to help bring your vision to life early in the process.
To move into detailed 3D models and realistic renderings, we ask for a deposit upfront. This deposit is credited toward the final cost of your custom piece. That way, you get a clear, tangible preview of your jewelry before production begins, and you’re fully involved every step of the way.
What gemstone and diamond options do you offer?
At Pel & Co., we believe your custom jewelry should shine with stones as unique as your story. That’s why we offer a wide range of high-quality gemstones and diamonds—both natural and lab-grown—with the same standards you’d expect from luxury brands.
From classic diamonds in every cut and clarity, to vibrant sapphires, rubies, emeralds, and rare gems like alexandrite or tourmaline, we’re ready to help you find the perfect stones to bring your design to life. If you have a special gemstone in mind, just ask—chances are we can source it or recommend a stunning alternative.
Our team will guide you through options based on your style, budget, and meaning behind your piece, ensuring your jewelry is truly one of a kind.
What if I want to make changes after the design is approved?
We encourage you to be sure before production starts. Minor tweaks may be possible, but significant changes after approval can affect timing and cost. We’ll always communicate clearly along the way.
Do you offer financing or payment plans?
We understand that custom jewelry is a meaningful investment. Please ask about our payment options—we want to help make your dream piece accessible.
Can you replicate or redesign an existing piece?
Absolutely. Whether you want to update a family heirloom or recreate a design you love, we’ll work closely with you to bring that vision to life with fresh craftsmanship.
How do I know the final piece will look like the design?
We provide detailed sketches and 3D renderings before production. You approve every step, and once your piece is ready, we send photos so you see it before it ships. Your satisfaction is our top priority.
Is it safe to order custom jewelry online?
Yes! We use secure payment methods, and every piece is handcrafted in our U.S. workshop. We offer tracking on all shipments and stand behind our quality with excellent customer service.
What if I don’t like the finished piece?
We work hard to get it right, and we communicate with you throughout the process. If there’s ever an issue, please reach out — we want you to love your jewelry and will work with you to make it right.